Until recently, there was a clear recipe for success in media and entertainment:
multiple revenue streams, scarce distribution outlets, and distinct exploitation
windows. To thrive in today’s (and tomorrow’s) environment, however, companies need
to drive both innovation and efficiency, embracing new approaches to content development,
distribution, operations, technology, and monetization.
Market realities continue to reshape the media and entertainment industry: Technology
platforms are evolving rapidly, new business models are emerging, consumer viewing
habits are changing and new competition is arising from multiple sectors. The media
industry is in the midst of a sweeping digital transformation as advances in technology
and infrastructure continue to reshape how, where, and when content and information
are consumed.
These are turbulent times for media and entertainment companies. Traditional media
businesses face enormous cyclical and sectoral pressures. The shift to digital is
well past the tipping point. And the global economic downturn is accelerating changes
in marketer and consumer spending that will likely reduce the post-recession recovery
for many media and entertainment companies around the world.
How We Help
Beacon works with leading global and local media companies to address strategic
and operational issues across all categories and topics. We have extensive cross-sector
expertise within the media industry. We help our clients face the challenges of
industry disruption—and benefit from it.
Beacon’s deep media consulting experience helps media and entertainment companies
adapt to the realities of the digital age, breaking new ground to simplify operations,
better understand consumers, provide content effectively and capitalize on new opportunities.
We advise media companies on pressing strategic and operational issues—finding new
revenue models, exploring emerging digital opportunities, and winning and retaining
customers.